Nicki Minaj's Aventador is from Lamborghini Sarasota?

Minaj's Lambo; Should we tweet her and let her know her car's origins?

So here is how the story goes. Nicki Minaj is driving a Lamborghini Aventador from Lamborghini Sarasota, one of our Morgan Auto Group dealerships just south of Tampa.

BUT she has no idea that she is...

That's right. Now how could that happen?

Well first of all I am sure she had a handler pick up the car for her --- but that's not the reason she doesn't know it's from us.

The reason is that we have every reason to believe that our Blue Roadster (which is now "Pink" thanks to Nicki's custom job) came from our dealership is this:

http://autofluence.com/people/celebrity-cars/exotic-euro-cars-sells-aventador-nicki-minaj/

Post from one of our Associates...

We recently sold a Blue Roadster to a regional Florida "agency" representing an area "Sports Star." We found out sometime later the car was on the showroom of a well known California re-seller of used exotics. Lamborghini is pretty particular about who they let sell new Lambo's after all so upon hearing this news they were less than thrilled.

As a dealer I can't say I'm all that excited that essentially we were lied to by a domestic agent but I guess stuff happens. I also have to say there is a small chance that "Exotic Euro Cars" just did the custom work and didn't really sell her the car --- but they are saying they did...and frankly it would fit their business model to do so. So who made the play here? Not sure if we ever know though I may have some homework to do tomorrow.

Either way I'm hitting up Nicki on Twitter. I think she'd appreciates knowing the origins of her Aventador. :)

BAM

To check out more about Lamborghini Sarasota go to:
http://www.lamborghinisarasota.com 

Morgan Auto Group 
http://www.morganautogroup.com 

Brett Morgan makes 2013 Automotive News 40 Under 40

Brett Morgan owes his career in auto sales to the fact that his father was restless in retirement.

In 2004, Morgan had a radio-programming job in Virginia when his father offered him a different path.

Larry Morgan had sold his Tires Plus chain of 600 stores a few years earlier but decided he wanted back in the auto industry.

"He just called me up one day and said, 'Have you ever thought about selling cars?'" Brett Morgan says.

Brett Morgan at his home office in Tampa: Toyota of Tampa Bay

Since then, the father-son pair has expanded what began as a minority interest in a Honda and Volkswagen dealership into Morgan Auto Group, which has 11 stores and is ranked 78th onAutomotive News' list of the Top 125 Dealership Groups.

Larry Morgan is CEO of the Tampa-based group, and his son has had a variety of management jobs at its dealerships, including taking over an unprofitable Buick-GMC store in 2009 at age 30. At the time, General Motors had just shut down Pontiac and the store had lost $800,000 the previous year as the recession dried up sales.

Under Brett Morgan's leadership, Gainesville Buick-GMC swung to a $500,000 profit the following year. He attributes the quick turnaround to "thoughtful expense control" and persuading his father to let him hire people into key positions at a time when most dealerships were cutting staff.

Now, as variable operations director for the dealership group, Morgan says he applies sales and marketing strategies that succeed at individual stores throughout the group without taking a "cookie-cutter" approach. He also works to increase customer engagement and retention through social media.

Morgan also is involved with administering the group's Helping Hand Fund, which provides gifts and loans to employees in need.

Morgan says of his unusual business start with his father: "We've learned at the same time. We have an unusually great dynamic. I'm lucky that he was bored and failed at retirement."

-Nick Bunkley (Automotive News) 

For more on Automotive News "40 Under 40" follow this link: http://www.autonews.com/section/under40

Lamborghini Tampa Florida FL

Tampa's Morgan Auto Group has Florida's newest Lamborghini store. Lamborghini Sarasota serves the Tampa Bay area and has since 2010. For Sales and Service Contact General Manager Victor Young or Fabio Ruiz in sales. 

http://www.lamborghinisarasota.com/about-us/staff/

Lamborghini Sarasota is behind BMW of Sarasota off Clark Road in Sarasot

Lamborghini Sarasota

5145 Clark Rd
Sarasota, FL

Sales, Parts & Service: 

(941) 556-2980

http://www.lamborghinisarasota.com/

Visit our showroom to view our current Lamborghini lineup. 

Lamborghini Aventador Tampa

Lamborghini Gallardo Tampa 

Lamborghini Urus Tampa

Pre Owned Lamborghini Aventador 
Pre Owned Lamborghini Gallardo Tampa 
Used Lamborghini Tampa
Used Lamborghini Sarasota 
Used Lamborghini Aventador Tampa 
Used Lamborghini Gallardo Tampa 
Exotic Car Tampa 
Exotic Car Lamborghini Tampa 
  

MINI targets Growth and counts recent Success

At their annual Regional MINI meeting in Atlanta, GA MINI USA targeted growth and opportunity while lauding the year’s successes including MINI of Wesley Chapel’s state of the art new facility and franchise.

The United States have become MINI’s largest market and are quickly, in light of BMW’s woes in China, becoming a real focus for BMW as well. MINI targets growth to 100,000 units annually by 2016; which would be a 34% increase for the manufacturer. They also state they will double sales of CPO (certified pre-owned MINI’s) in four years.

The New MINI Paceman Concept is Coming Soon

A large part of their strategy is to fix quality issues inside the brand. MINI has vowed to improve JD Powers initial quality issues which are the single black eye in one of the US’s most exciting car brands. MINI plans to add a few points as well which has not typically been a part of the MINI growth strategy.

MINI also plans new product launches with Paceman, which will be the first MINI to feature a rear boot badge. While MINI is careful not to lose it’s “MINI” appeal it has targeted the larger small car segment (Countryman) as a real growth opportunity. Nationwide events like Dragon and “MINI takes the States” have become more less a cultural phenomenon and will continue to be a point of MINI’s brand awareness strategy. Awareness of the brand is a challenge amongst a humble ad budget and small dealer body but the upcoming MINI advertising campaign will attempt to resonate with the unique proposition and personality of MINI and MINI buyers.

Follow @MINIofWC on Twitter!

Like facebook.com/MINIofWesleyChapel/ on Facebook 

The New Buick Lacrosse continues to garner praise....

The new Buick Lacrosse has lived up to every bit of the hype here at Wade Raulerson Buick GMC except for one thing...Sales! Buick's new revolution of cars has come to be in a time of economic downturn when many mature buyers have decided to stay on the sidelines. We are ok with this - for now...it has ensured that in Gainesville and Central Florida, clearly the 2010 Buick Lacrosse is the car market's best kept secret.

Just this week KBB (Kelley Blue Book) announced the Lacrosse #1 as far as the most comfortable vehicles under $30,000 dollars. Guess who finished #2? Again Buick with the Lucerne. Toyota is lucky it wasn't a Top Five List as the Camry and Avalon snuck in at #9 and #10 respectively.

I don't want to give our customers and my readers the wrong impression...we are selling some Buick product and the Buick Enclave product continues to do well. All I am saying is that we are sitting on a bonified hit and that the masses just don't quite understand this yet. I feel like I am managing the Beatles right before they signed to Capitol Records!

Then Autoweek this week caught my eye. They paired the new Buick Lacrosse CXS with the Audi S4, BMW M3, Cadillac CTS-V, Hyundai Sante Fe SE, Ford Fusion Sport, Chevy Malibu LTZ and VW CC Sport. And guess what they said?




"The car that surprised me most was the Buick LaCrosse. It's good looking, quiet and has a beautiful, comfortable interior. I'm not saying it was the best car at camp from a performance standpoint, but it surprised me the most of any car there." - Wes Raynal "Autoweek" Editor

So Gainesville, Ocala, Lake City, High Springs...I ask you...how long can you stand on the sidelines?

Brett Morgan
Wade Raulerson Buick GMC
General Manager
bmorgan@waderaulerson.com

"Buick is Back!" Raves Motor Trend Magazine ...

Wow! What a cover. Glad to see that the new 2010 Buick Lacrosse and the upcoming release of the new Regal are gaining some positive traction!


By the way - actually read the reviews too - they say the new Lacrosse outclasses the Lexus ES!